Hey there weekday warrior,
Dwayne The Rock Johnson said it best...
“Know your role and shut your mouth.”
Over the past 10 years of running The Water Coolest (and, now, a consulting business), it's become clear just how valuable it is to know what I'm good at.
But there’s one thing that’s even more valuable: being honest with myself about what I suck at.
Here's a (very) short list of things I excel at…
Finding new and innovative ways to remind multi-billion-dollar companies of their failures
Creating nicknames for titans of commerce and business leaders
Figuring out how to fit a d*ck joke into coverage of economic data
And now for a small sample of the many things that I absolutely suck at…
Keeping track of client deliverables
Creating a to-do list that doesn't look like a bomb went off in my Notes App
Managing and optimizing my taxes
(The list goes on…)
So, what's an entrepreneur with a laundry list of blind spots to do?
Outsource.
My team includes an Exec Assistant, a Head of Ops, a fractional sales team... and a tax partner who understands my clusterf*ck of a situation (i.e. multiple businesses, investments & two dependents).
I started working with Gelt last year to put a tax strategy in place. Not gonna lie, before I met Tal, Spencer, and their team, I thought "tax strategy" meant paying taxes at the end of the year…
Their team of CPAs (and powerful tech platform) doesn't just file for me. They give me support and strategies year-round. Like structuring my entities and compensation correctly, taking all the deductions and credits I’m entitled to, and planning for retirement. Turns out that isn't just for the ultra-wealthy.
If you're a biz owner or have a complicated tax situation, NOW is the time to get smart about your 2025 taxes (and beyond). Gelt's goal is simple... help you keep your money where it belongs: with you.
You can set up a complimentary consultation with Gelt today to see if they’re a fit for you and your business.
They're offering TWC readers 10% off their first year of service.